Difference between Web Design and Website Development
Web design
A Web designer transforms an idea into a design making it a visually appealing design, a web designer uses their layout to build the user experience throughout the whole website. We design the website’s look and feel. As an architect would create a plan to build your house, similarly a web designer would model the layout of your website before a web developer can start developing it.
Web development
Web developers are those who turn the designs into a live website. Web developers use web languages and software tools to develop the design and functionality of a website, they bring life to a website. Notice, that web developers are further split into two sub-categories; front-end developers, and back-end developers. There are the front-end developers who are the connection between both web designers and back-end developers, as having a little knowledge of both, would allow a front-end developer to build a fully working website. A front-end developer is the one who builds the interface and provides the layout as the interaction between the back-end of the website and the user.
Benefits of Website Development for Companies
Your website is a powerful marketing tool. An organized website can help your business gain a competitive advantage in your industry and improve your business image. Developing your web site offers many benefits including helping you get more leads and prospects, increase sales, enhance your professional “brand,” and improve your customer service.
Here are 5 benefits of website development for businesses:
1. Improve Your Advertising Effectiveness
Placing your website address on all of your promotional material will help you gain additional exposure and encourage the visitors to first check your site for the information they are seeking.
2. Save Money on Printing and Distribution Costs
A website can act as your online brochure or catalogue that can be changed or updated at any time. If you employ a content management system (CMS) you can make changes quickly and at no charge.
3. Easy Access to New Customers
You can have your existing customers refer you to their friends and relatives using only your web address or URL.
4. Easy to Use and Update
If maintained properly your website will always be up-to-date and current. Easily make updates, edits and deletions from any computer on the Internet. No more having to pay a programmer every time you want to change a date or add a product.
Why Is Responsive Web Design Useful for Businesses?
Responsive design is a web design and development technique that creates a site or system. Responsive design will optimises a user’s browsing experience by creating a flexible and responsive web page, optimised for the device that is accessing it. Increasing use of the internet and proliferation of web applications on tablet and mobile devices has been the driving force behind this development.
The 4 benefits of responsive web design for businesses:
1) Increase your reach through tablet and mobile audiences
The increasing use of the internet and of web applications on tablet and mobile devices has been the driving force behind this development. Traditionally users would be re-directed to a device specific site (e.g. mobile), but the responsive design means one site can be implemented across devices.
2) Increase sales and conversion rates
Another benefit of responsive design is that the user has an improved site experience as there is no need for redirection, use of standardised Style Sheets (CSS) across devices and unified design approach will also create a consistent look and feel.
3) Consolidate your analytics and reporting
A single responsive site means that you no longer have to track user journeys, conversion paths, funnels and redirections between your sites. Site analytics tools like Google Analytics are now optimised to handle multiple devices and responsive reporting.
4) Increase your visibility in search engines
Responsive Design means you can manage one website with a single set of hypertext links; therefore reducing the time spent maintaining your site. This allows you to focus on link outreach with a consolidated Search Engine Optimisation (SEO) strategy.
Web Development and Web Design Services by Sharptech
We appreciate that every client and project is unique, which is why we offer all of our services on a bespoke basis.
At Sharptech website development and web design Company in Singapore, we love to create, not copy! Our team of developers and designers think outside the box to produce refreshing ideas to help your business stand out from the crowd. We’ve got a team of experienced web developers working with you to make your business accessible through an engaging and functional website. They build sites using the very best open source platforms keeping your business secure and at the cutting-edge of technology. We’re more than just your web design team. From design previews and consultations through to securely hosting your site and sharing it in all the right places, we’re experts when it comes to helping local businesses attract customers online.
